NaturaNectar Nasal Guardian: New Product, New Era

NaturaNectar Nasal Guardian Launch

J.L. Paes-Leme displays Nasal Guardian™ at Natural Products Expo East last week in Baltimore.

This week marks the launching of NaturaNectar Nasal Guardian, the first bee propolis and xylitol nasal spray ever introduced in the USA. Of course it comes just in time for the winter season to help so many people care for their sinus and nasal passages.

We have just returned from Natural Products Expo East where the product received phenomenal reviews.  These reviews are being translated by the pile of new orders from the show and the piles of back-orders recently taken from our existing accounts! Very soon, Nasal Guardian will join our other products at fine health food stores near you!

Once again I am so proud of NaturaNectar’s focus and dedication to innovation in the natural products industry. Even better I am thrilled because one more time, we are providing our clients with a product that can improve their lives.  That’s what NaturaNectar is all about; our mission is to protect and activate wellness naturally through our commitment to developing trusted, science-based, doctor-formulated products while being socially and environmentally responsible. Isn’t that a great mission?

With this new product comes a whole year of market research and brand development silently done behind the scenes to take NaturaNectar to its next phase of growth and success.  Nasal Guardian introduces our company new corporate look and feel which will now start to take place in new and existing products as well as in every point of interaction we have with our client, vendor and Partner communities. We anticipate the whole migration to take several months and every time we change an existing feature, we will look younger and more energized!

I invite you to visit our product page at www.naturanectar.com and read NaturaNectar’s Nasal Guardian press release by clicking here.

I think you will love it!

NaturaNectar Nasal Guardian™ Sinus Care Spray

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Direct Talk to West Coast Women

 

NaturaNectar™ at 2010 California"s Governor & First Lady Conference on Women
NaturaNectar at California Women’s Conference 2010

We’ve had a fantastic two days of intense contact with the women in Long Beach, California on October 25 and 26.

Exhibiting at the Governor and First Lady 2010 Conference on Women allowed us to listen and communicate to thousands of women about a better menopause experience through EaseFemin™.

We brought many great memories back home. Among them one made us laugh:  One young lady passed by our booth and seemed quite interested in the product. After listening to our “elevator pitch” she thought for a couple seconds before saying: “I hope it has a good expiry date as I am still some good years away from it!”

NaturaNectar™ Pill Case

NaturaNectar™ Pill Case

There was something especial about talking directly to our potential customers and share facts, feedback and fun!  Bay the way, people loved this nice pill case laser engraved with our company logo…

After the conference we took some days to visit some key accounts and industry players in the West Coast and once again our core value proposition was very well received.

I personally loved the experience and will investigate the possibility of being at other Women’s Conferences taking place across the nation. Stay tuned!

The last weeks have been marked by a lot of travel and accomplishments. We are working very hard to expand our line of products and have been able to secure some remarkable capabilities for our company which I will share in more details soon.

Have a great week!

NaturaNectar™: Debut at Expo West 2010

NaturaNectar™'s First Natural Products Expo West

If you are not from the Natural Products Industry, the name Expo West may not ring any bells for you.  So allow me to share with you how thrilled we were to exhibit for the first time in this show.

Natural Products Expo West is the largest industry trade show in the world.  It happens every March in Anaheim, CA and about 5,000 exhibitors have the opportunity to meet over 55,000 industry people attending the show.  It’s a phenomenal opportunity to network and create solid business relationships. We took full advantage of our time there by meeting face to face with hundreds of potential clients. We visited with some of them making a solid impression with our brands.

This has been our second show and the acceptance of EaseFemin™ by key industry players has been incredible.  I am so excited with our progress there and the level of energy that all the people in our company are displaying as we spread the word about the good stuff we are making to improve people’s lives.

There are many important developments that I am looking forward to sharing with you in the weeks and months to come.

Thank you for stopping by!